| Date |
LINKS |
| 11 September 2019 |
https://bestmediainfo.com/2019/09/barc-ceo-partho-dasgupta-elected-advertising-club-president |
| 15 May 2019 |
https://newsd.in/barc-india-joins-alliance-for-video-audience-measurement/?amp/ |
| 15 May 2019 |
https://www.business-standard.com/article/management/barc-three-other-viewership-measurement-agencies-form-a-global-alliance-119051500648_1.html |
| 01 February 2019 |
https://www.exchange4media.com/media-tv-news/partho-dasgupta-proves-that-tv-is-a-tough-medium-to-beat-94366.html |
| 05 December 2018 |
https://www.digitalstudioindia.com/uncategorized/on-the-pedestal |
| 25 November 2018 |
https://thelogicalindian.com/news/bjp-top-advertising-brand/ |
| 23 November 2018 |
https://thewire.in/politics/bjp-is-leading-advertising-brand-on-indian-tv |
| 16 November 2018 |
https://odishatv.in/odisha-news/odia-content-doing-well-among-other-regional-languages-barc-ceo-333715 |
| 22 October 2018 |
https://www.newindianexpress.com/business/2018/oct/21/tracking-television-viewers-is-important-business-1887820.html |
| 30 August 2018 |
https://trak.in/tags/business/2018/08/30/95-of-south-india-has-a-tv-beats-north-india-in-viewership-find-out-why/ |
| 29 August 2018 |
https://www.thehindu.com/news/national/south-indians-watch-tv-more-says-barc-survey/article24812202.ece |
| 27 August 2018 |
https://bestmediainfo.com/2018/08/in-a-first-barc-flags-landing-page-beginning-with-english-news-genre |
| 30 July 2018 |
https://www.campaignindia.in/article/tv-is-an-under-leveraged-medium-shashi-sinha/446245 |
| 29 July 2018 |
https://www.dnaindia.com/business/report-courage-fearlessness-and-focus-make-great-business-leaders-ajay-piramal-2642906 |
| 26 July 2018 |
https://economictimes.indiatimes.com/industry/media/entertainment/indians-are-watching-tv-for-3-hour-44-minutes-every-day-barc-india/articleshow/65151371.cms?from=mdr |
| 26 July 2018 |
https://www.financialexpress.com/industry/number-of-homes-with-tv-sets-grows-by-7-5-to-197-million-says-barc/1259631/ |
| 26 July 2018 |
https://www.digitaltvnews.net/?p=31340 |
| 12 July 2018 |
https://www.medianews4u.com/times-now-icici-bank-host-nri-of-the-year-awards-2018/ |
| 22 April 2018 |
https://www.ted.com/tedx/events/26969 |
| 31 January 2018 |
https://www.inkl.com/news/building-consensus-for-digital-media-measurement |
| 10 January 2018 |
https://qrius.com/television-viewing-millennials-affecting-industry/ |
| 12 December 2017 |
https://www.campaignindia.in/article/nakul-chopra-is-barc-india-chairman/441604 |
| 26 October 2017 |
https://www.livemint.com/Opinion/708RifX91fucZk9KPIx6tI/Barc-improves-TV-viewership-measurement-via-settop-box-read.html |
| 17 August 2017 |
https://theadvertisingclub.net/news/raising-a-toast-to-the-nation-s-best-brands-with-marquees-2017/ |
| 27 June 2017 |
https://www.financialexpress.com/industry/bittersweet-symphony-in-english-entertainment-and-movie-genres-in-india/736796/ |
| 10 April 2017 |
https://www.adgully.com/barc-india-rolls-out-digital-measurement-service-names-it-ekam-71874.html |
| 02 March 2017 |
https://www.moneylife.in/article/tv-viewership-jumps-18-percentage-during-last-week-of-february-2017-sun-tv-was-the-most-watched-channel/49898.html |
| 02 March 2017 |
https://www.indiantelevision.com/television/tv-channels/viewership/industry-needs-to-understand-on-ground-changes-in-distribution-not-question-flux-in-data-says-partho-dasgupta-170505 |
| 13 December 2016 |
https://economictimes.indiatimes.com/industry/media/entertainment/media/barc-india-names-sudhanshu-vats-as-chairman/articleshow/55959973.cms?from=mdr |
| 22 July 2016 |
https://www.afaqs.com/news/media/48524_barc-india-launches-barc-india-media-workstation-bmw-online-certification |
| 08 June 2016 |
https://bestmediainfo.com/2016/06/fidelity-and-instability-are-two-sides-of-the-same-coin-the-industry-is-getting-used-to-data-fidelity-partho-dasgupta-ceo-of-barc |
| 13 May 2016 |
https://www.business-standard.com/article/companies/barc-measures-habits-of-153-5-mn-tv-households-but-it-s-not-a-census-partho-dasgupta-116042101141_1.html |
| 15 February 2016 |
https://www.adnkronos.com/barc-india-moves-a-step-closer-to-digital-measurement-to-issue-rfp-soon_6ls3vgsDadrzVvRfoVmugg |
| 10 February 2016 |
https://www.thehindubusinessline.com/news/rating-agencies-barc-tam-form-new-jt-venture-meterology-data/article8219202.ece |
| 24 January 2016 |
https://www.indiantelevision.com/television/tv-channels/viewership/barc-india-changes-ratings-terminology-to-impressions-000-160114 |
| 31 December 2015 |
https://www.livemint.com/Opinion/cE8c7pI5TZutrQ0e1vH62J/A-milestone-year-for-media.html |
| 29 September 2015 |
https://www.adnkronos.com/barc-india-appoints-nielsen-to-conduct-indias-largest-universe-estimation-study_6K4zRWd83PxGpMlPFS8LCL |
| 27 August 2015 |
https://www.impactonnet.com/amp/impact-feature/why-tam-joined-barc-4046.html |
| 05 June 2015 |
https://www.medianama.com/2015/06/223-barc-india-to-display-tv-data-on-twitter-through-barctweet/ |
| 29 May 2015 |
https://www.medianews4u.com/barc-india-to-release-individual-ratings-data-from-next-week/ |
| 28 May 2015 |
https://www.indiantelevision.com/television/tv-channels/viewership/barc-india-to-report-individual-ratings-data-from-4-june-150528 |
| 07 April 2015 |
https://www.exchange4media.com/media-tv-news/videotam-and-barc-disagree-on-the-possibility-of-co-existence-59576.html |
| 25 March 2015 |
https://bestmediainfo.com/2015/03/interview-people-cant-infiltrate-the-barc-panel-says-partho-dasgupta |
| 25 March 2015 |
https://bestmediainfo.com/2015/03/no-ratings-data-for-6-months-for-offending-broadcasters-partho-dasgupta |
| 30 July 2014 |
https://www.afaqs.com/news/media/41507_a-new-logo-for-barc |
| 28 July 2014 |
https://www.indiantelevision.com/television/tv-channels/viewership/barc-launches-new-logo-140728 |
| 24 March 2014 |
https://www.business-standard.com/article/companies/barc-conducts-technical-workshops-watermark-technology-and-embedders-114032400896_1.html |
| 06 June 2013 |
https://bestmediainfo.com/2013/06/barc-issues-global-request-for-proposals-for-broadcast-measurement |
