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Tollywood’s takeover of Bollywood is indicative of the change in viewership choices of the audience

Tollywood’s takeover of Bollywood is indicative of the change in viewership choices of the audience

by admin | Sep 29, 2022 | Uncategorized

Tollywood, Sandalwood, Bhojwood, Pahariwood. no these are not the names of different types of woods, these are the different movie industries in Bollywood representing a region. Even if the name Bollywood is a moniker for the Indian film industry, it has always been...
Change in the strategy of OTT platforms needed to succeed in India

Change in the strategy of OTT platforms needed to succeed in India

by admin | Sep 6, 2022 | News

India has always been a challenge for businesses that are not indigenous. With one of the fastest growing economies in the world, India has become the ‘go-to’ place for businesses. However, capturing the Indian market takes more than just business acumen. To get into...
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    Partho Dasgupta

    Partho Dasgupta is a General Management professional having leadership experience in diverse consumer industries and media management experience in print, television and out of home.

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