Change in the strategy of OTT platforms

Change in the strategy of OTT platforms

India has always been a challenge for businesses that are not indigenous. With one of the fastest growing economies in the world, India has become the ‘go-to’ place for businesses. However, capturing the Indian market takes more than just business acumen. To get into...
Sustainability in businesses is the only way forward

Sustainability in businesses is the only way forward

In today’s world, one thing that matters the most to individuals, start-ups, or conglomerates is IMPACT. What are they leaving behind or going along with? What are their values? How are they helping society? How is the environment affected by their business? These...
Cord-Cutting Revolution: Traditional Cable TV Shift

Cord-Cutting Revolution: Traditional Cable TV Shift

Most of us remember planning our day around our favorite show. Cable TV was our window to the world outside our immediate surroundings. Children with their cartoons, elders with their news, and the whole country with the Sunday morning episodes of Ramayan was nothing...